CivicScience engages directly with consumers, collecting over one million survey responses daily, to turn real-time insights ...

Add Yahoo as a preferred source to see more of our stories on Google. EXCLUSIVE: SAG-AFTRA has renewed its contract with Nielsen to provide third-party streaming data and analytics to the guild. The ...

It’s a new report that provides metrics on TV app usage — streaming to the glass — for more than 20 streaming apps at the local market level. And, it is being brought forth by Nielsen. Introducing the ...

NEW YORK—Nielsen has announced the launch of its Local Streaming Insights Quarterly Solution. The new report provides metrics on TV app usage and streaming to the glass, for over 20 major streaming ...

NEW YORK—DoubleVerify has launched a streaming TV offering designed to give advertisers greater transparency, control and efficiency across their streaming TV investments. DoubleVerify, an ...

New report reveals factors like hours of viewing and ad load are leveling off, signaling the opportunity for smarter discovery, retention, and monetization strategies As CTV solidifies its position as ...

StreamStats gathers its data independently from client-side players, and without the need for trackers. All data is gathered server-side, which guarantees 100% capturing of all rich viewing and ...

“The Big Reset: 10 Trends Reshaping Streaming in 2026” is available to download.