Money Mailer, one of the leaders in the direct mail coupon space, is now entering mobile as it launches the new Money Mailer Direct Marketing division. The company has partnered with mobile coupon ...

The United States Postal Service is letting marketers place SMS calls-to-action, mobile bar codes and digital watermarks on direct mail in an upcoming campaign that will give businesses a two percent ...

I'm currently getting estimates for direct mail advertising from Val-Pak. It's one of the bigger direct mail advertising companies. They send out those envelopes with tons of "coupons" in them. I'm ...